Black Friday, Cyber Monday and Boxing Day sale prompts

Prompts for the biggest sales weeks of the year: Black Friday on 27 November, Cyber Monday on 30 November and Boxing Day on 26 December. Plan the offer, write the emails, ads and posts, and get the most out of every sale day.

9 promptsWorks with ChatGPT, Gemini, ClaudeCurated by Updated 12 November 2026

Black Friday is 27 November, Christmas Day is Friday 25 December and Boxing Day is Saturday 26 December. See the Christmas & New Year guide for a day-by-day plan.

How to use: click Copy prompt, replace the [highlighted parts] with your own details, then paste it into your AI tool.

Plan your sale offer and campaign

Planning

Help me plan a [Black Friday / Cyber Monday / Boxing Day] sale for [business], selling [products] to [audience] in [country]. Average order value: [amount]. Margin: [rough %]. Suggest 3 offer options (e.g. % off, bundle, gift with purchase), with the pros and cons for my margin. Then plan the campaign: a teaser phase, the sale days, a last-chance push and the follow-up, with channels and the number of emails and posts for each.

See example output

Filled in with A candle store, ₹1,200 AOV, ~55% margin, India

Offer options

  1. 25% off sitewide: simple, strong pull, but margin drops to ~40%
  2. Buy 2, get 1 free: raises AOV to ~₹2,400; effective discount 33% but on bigger orders ⭐ best fit
  3. Free gift box with orders over ₹1,500: protects price, nudges AOV up

Campaign

  • Teaser (20–26 Nov): early-access list, 2 emails, 3 stories
  • Sale (27–30 Nov): 4 emails, daily reels, WhatsApp broadcasts
  • Last chance (30 Nov, 6 pm): SMS + email
  • Follow-up: thank-you email with a Christmas gifting offer

Example only. Your answer will differ depending on your details and the AI tool.

Sale email sequence

Email

Write a 5-email sequence for our [Black Friday / Boxing Day] sale at [brand]. Offer: [offer]. Dates: [start–end]. 1. Early-access teaser (2 days before) 2. Sale is live 3. Bestsellers or gift guide 4. Last 24 hours 5. Final hours / extended For each: 3 subject line options, preview text and a body under 120 words with one clear button. Keep the tone [tone] and avoid spammy words like "FREE!!!".

See example output

Filled in with Skincare brand, 30% off, 27–30 Nov

Email 1: teaser
Subjects: You’re on the list 👀 · Early access starts Thursday · Our biggest sale, a day early
Preview: VIP access to 30% off opens 26 Nov.

Hi [Name], our Black Friday sale starts Friday, but you get in a day early. 30% off everything, including the serum that sold out twice this year…
[Get early access]

Email 4: last 24 hours
Subjects: Ends tomorrow at midnight · Your cart’s still waiting · Last call for 30% off
…

Example only. Your answer will differ depending on your details and the AI tool.

Facebook and Instagram sale ads

Ads

Write Meta ads for our [Black Friday / Boxing Day] sale. Product/store: [details]. Offer: [offer]. Audience: [audience]. Give 4 versions: urgency, gift-giving, social proof (use [real review]) and "treat yourself". Each with primary text (under 125 characters), a headline (under 40 characters) and a CTA button. Then suggest 3 visual ideas for the creatives.

See example output

Filled in with A shoe store, 40% off running shoes

Urgency
Text: 40% off running shoes ends Monday at midnight. Your next PB starts here. 🏃
Headline: Black Friday: 40% off
CTA: Shop now

Gift-giving
Text: The runner in your life will love these. 40% off this weekend only.
Headline: Gifts that go the distance
…

Visual ideas: split screen of old vs new shoes · countdown sticker over a product shot · UGC clip of an unboxing

Example only. Your answer will differ depending on your details and the AI tool.

Sale landing page copy

Web copy

Write the copy for a [Black Friday / Boxing Day] sale landing page for [store]. Offer: [offer]. Ends: [date/time]. Include: a hero headline and subheadline, a countdown timer label, 3 "why shop now" points (delivery, returns, gift wrap), category tiles with short labels, an FAQ (delivery cut-off for Christmas, returns, stacking discounts) and a closing CTA.

See example output

Filled in with A toy store, up to 50% off, ends 30 Nov

Hero: Black Friday: up to 50% off toys they’ll love
Sub: Our biggest sale of the year. Order now, wrap it later.
Countdown: Sale ends in [00:00:00]

Why shop now: Delivered before Christmas · Free returns till 15 Jan · Free gift wrap

FAQ: Will it arrive before Christmas? Order by 19 Dec for standard delivery…

Example only. Your answer will differ depending on your details and the AI tool.

SMS and WhatsApp sale messages

Messaging

Write 6 short SMS/WhatsApp messages for our [Black Friday / Boxing Day] sale at [brand], offer [offer], link [link]: early access, sale live, mid-sale reminder, bestseller nudge, last 6 hours and a thank-you. Each under 160 characters, with no more than one emoji and an opt-out line where required.

See example output

Filled in with A clothing brand, 30% off

  1. VIP early access: 30% off everything starts NOW for you. Shop before everyone else: [link] Reply STOP to opt out

  2. It’s live! 30% off sitewide this Black Friday 🛍️ [link]
    …

  3. Final 6 hours: 30% off ends at midnight. [link]

Example only. Your answer will differ depending on your details and the AI tool.

Boxing Day clearance social posts

Social

Write social posts for a Boxing Day clearance sale at [business] (26 December onwards). Offer: [offer]. Include: 1 announcement post, 3 story frames (Christmas is over, the sale is on, last sizes left), 1 reel idea (e.g. "what's left after Christmas" haul), and 1 "January sale extended" post. Light, post-Christmas tone.

See example output

Filled in with A homeware shop, up to 60% off

Announcement
Christmas is done, the sale has begun 🎁 Up to 60% off homeware from 26 Dec, while stocks last.

Stories

  1. “Leftover turkey? Leftover stock.” 😅
  2. “UP TO 60% OFF. Starts now.”
  3. “Last few left 👀” (product slider)

Reel idea: “What’s left in the warehouse after Christmas” walk-through with prices on screen

Example only. Your answer will differ depending on your details and the AI tool.

Product descriptions for gift season

Web copy

Rewrite these product descriptions for the holiday season. For each: a gift-focused headline, 2–3 short benefit lines, who it's the perfect gift for, and a line about gift wrapping or delivery before Christmas. Keep each under 80 words and keep all product facts unchanged. [paste product names and current descriptions]

See example output

Filled in with A leather wallet

The wallet he’ll actually use for 10 years

  • Full-grain leather that gets better with age
  • Slim enough for a front pocket, with 8 card slots
  • RFID-blocking for peace of mind

Perfect for: dads, brothers and the man who has everything.
🎁 Free gift box. Order by 19 Dec for Christmas delivery.

Example only. Your answer will differ depending on your details and the AI tool.

Post-sale review and January plan

Planning

Here are our holiday sale results: [paste: revenue, orders, AOV, best-selling products, channel performance, ad spend] Explain what worked and what didn't in plain English, compare it with [last year's results if any], and suggest a January plan to keep new customers buying (welcome flow, a loyalty offer, a re-engagement email) with 3 specific next steps.

See example output

Filled in with Revenue ₹6.2L, 410 orders, 38% new customers

In short: strong sale, mostly driven by email (52% of revenue). Meta ads brought new customers but at ₹480 each.

What worked: the early-access list, and the Buy 2 Get 1 bundle (AOV up 34%).
What didn’t: TikTok ads (spend with almost no sales).

January plan

  1. Welcome flow for the 156 new customers with a care guide + 10% off their 2nd order
  2. A “New Year refill” campaign on 8 Jan
  3. Pause TikTok and move that budget to email growth

Example only. Your answer will differ depending on your details and the AI tool.

Getting better results

Decide the offer before writing anything. A bundle or gift with purchase often protects margin better than a straight discount. The first prompt helps you compare options.

Build an early-access list. Shoppers who sign up before the sale convert best. Start teasing 5–7 days before.

Put Christmas delivery cut-offs everywhere. From Black Friday to mid-December, “arrives before Christmas” is often the biggest selling point.

Boxing Day is a different mood. People are relaxed and browsing. Lean into clearance, self-treats and “spend your gift cards”.

Questions people ask

When are Black Friday, Cyber Monday and Boxing Day in 2026?
Black Friday is Friday 27 November 2026 and Cyber Monday is Monday 30 November. Boxing Day is Saturday 26 December, with many UK, Australian, New Zealand and Canadian sales running into January.
Can ChatGPT write my Black Friday emails?
Yes. Give it your offer, dates, brand tone and audience, and ask for a full sequence. The email sequence prompt on this page covers teaser through last-chance emails, with subject lines.
Is AI ad copy allowed on Google and Meta?
Yes, both allow AI-written ads. Normal ad policies still apply, so avoid fake countdowns, untrue “was” prices and invented reviews.